REINVENTING THE MOST FAMOUS COOKIE WORLDWIDE

RILA GLOBAL can proudly say that we helped the most popular cookie in the world reinvent itself and stay ahead of family dynamics and trends.

This client had an extensive digital team that knew that in order to stay competitive in the global market, they also have to stay ahead of any upcoming consumer trends. Their team was looking to develop the right strategies to dominate the global cookie market using social media analytics.

We partnered with this Fortune500 brand to create a strategic forecasting report on how families will change over the next year. RILA GLOBAL was able to identify where their customers will shop from, what packaging attracts them, how they think about “cookie” purchases, shelving positioning, and celebrities that can influence consumers’ purchase decisions.

Our research not only showed the power and importance of business intelligence but it also helped this brand uncover the consumer trends affecting their product. Find out how customers want to engage with you through our insightful research programs by contacting us at hello@rilaglobalconsulting.com

1. Identifying patient needs and preferences

2. Monitoring side effects

3. Improving clinical trial recruitment

4. Gaining a competitive edge

5. Improving customer service

Read more here: https://rilaglobal.com/2023/01/27/5-benefits-of-social-listening-for-pharmaceutical-research/

#pharmaceuticalresearch #sociallistening #socialintelligence

Discover the driving forces behind @Pirelli's online reputation through the power of social listening.

#pirelli #sociallistening #customerinsights #fansentiment #socialintelligence #f1

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RILA is proud to announce that our founder and CEO, Tsvetta Kaleynska, has been listed as one of the most influential professionals in The Social Intelligence Insider 50.

#technology #success #intelligence #leaders #socailmediamarketing #socialintelligence #sociallistening

We recently conducted a social listening analysis of DHL and uncovered some interesting trends and insights that will help the company improve its customer service and overall performance.

#DHL #SocialListening #Analysis #Insights #CustomerService

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